Diana Heeb Bivona on June 23rd, 2007

Travel expenses as they relate to business expenses are often a tough beast to master when it comes to understanding what the IRS considers to be tax deductible.  Obviously, your commute to and from work is not a deductible expense, but what does qualify? For your travel to qualify as a deductible business expense per [...]

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Diana Heeb Bivona on June 23rd, 2007

Today, employee productivity is high on most employer agendas.  Unfortunately, high productivity can often lead to employees that are overworked and stressed, which in turn can lead to burnout – another, more serious issues, in and of itself.  What can you do to keep your employee productivity levels high without sacrificing the well-being of your [...]

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Diana Heeb Bivona on June 18th, 2007

Choices. Choices.  Choices.  It’s always nice to have choices in life, but can you have too many?  As a business, is it possible to offer a customer so many choices that they simply can’t choose?  That’s the gist of a old direct marketing axiom which says too many choices paralyzes your prospect into complete non-action. When [...]

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Diana Heeb Bivona on June 18th, 2007

Verizon and SCORE have created a new free online training site for small-business owners.  The site offers training in the use of technology for marketing, e-commerce and business efficiency through a series of workshops. The two new online courses at www.SCORE.org provide entrepreneurs with instruction for using technology and proven practices that will lead to business growth. [...]

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Diana Heeb Bivona on June 18th, 2007

The right logo can do a lot for your small business. Logos show that you take yourself seriously and that you have a high quality, credible business. A good logo also attracts customers and expresses the benefits of your company.  If you are interested in creating a logo for your business consider these tips by [...]

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Diana Heeb Bivona on June 15th, 2007

This week, the Small Business Administration (SBA) announced a new lending program geared to veterans and members of the military. The Patriot Express Loan is a streamlined loan product based on the SBA Express Program, but with enhanced guarantee and interest rate characteristics more like those of SBA Community Express loans. The program features the SBA’s fastest turnaround [...]

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